Red C begin work with Midcounties Co-Operative Travel

Betty McMahon 1 min

We have recently been appointed by Midcounties Co-operative Travel, to produce their travel magazine Sailaway, after a successful pitch process.

Midcounties Co-operative Travel employs more than 400 colleagues and is one of the largest independent travel retailers in the UK. Its branches operate throughout the West Midlands, East Midlands, Oxfordshire, Gloucestershire and Southwest of England.

Aislinn Tilsley, Group Brand & Marketing Manager said: “We first came across Red C at one of their Direct Mail Masterclasses and since that point we’ve been nothing but impressed with their professionalism, insight and creativity. The level of detail that they provided during this pitch process made them the standout agency and we’re looking forward to working with them on Sailaway”.

Steve White, Managing Director, said: “We are thrilled that Midcounties Co-operative Travel has put their trust in us as they look to evolve their fantastic travel magazine ‘Sailaway’. We’ve thoroughly enjoyed every part of the pitch process and we’re looking forward to putting some of our ideas into practice on the Spring edition”.

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