Introduction Direct mail marketing is alive and well. It’s true that email, social media, and other digital advertising have become popular over the years. However, these methods don’t always show results as quickly or effectively…
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One of the most important parts of a successful email marketing strategy is re-engaging with inactive subscribers. If someone signed up for your emails but hasn't opened one in a while, there's still a chance you can bring them back into the fold. Read More
There are many benefits of email marketing. We’ll explore these in this post. Automated email campaigns are triggered to be sent only when the recipient takes a specific action Timing… Read More
How did you celebrate your birthday this year? Did you go out to a fancy dinner with your family and friends, or did you spend the day… Read More
In this post, we’ll explore the causes of high unsubscribe rates, and how you can keep yours low. Read More
Segmentation is a crucial part of email marketing. It ensures that customers receive the most relevant, personalised emails. The more you know about your audience, the more… Read More
The short answer is YES! When done correctly email marketing is still an incredibly powerful marketing tool. Everyone uses email Believe it or not, but there are over 3.9 billion… Read More
We’re here to dispel the rumor that email marketing is dead. There's no doubt that there are new challenges, but it's still an essential part of online sales and lead generation. It continues to be a great way to reach out to your customers and has many different uses for businesses of all kinds. Read More
In this blog article, we outline the benefits of email marketing. We cover how cost-effective it is, how easy it can be to set up and, most importantly, how rewarding it can be. Read More
Finding the right email marketing agency for your business can be challenging. Read our handy guide entitled 'How to choose an email marketing agency? Read More
It's no secret that email marketing can be a great tool for engaging your audience. Here are 7 tips to boost your engagement rates. Read More
So when is the best time to send email marketing? Let's take a look at some tips that can help you find out. Read More
Nothing is more frustrating than working on a campaign or email for weeks, only to have it land in the recipient's spam box. In this post, we'll give you some great tips to avoid ending up in spam purgatory. Read More