Is direct mail dead?

Introduction Direct mail marketing is alive and well. It’s true that email, social media, and other digital advertising have become popular over the years. However, these methods don’t always show results as quickly or effectively…

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The good news keeps on coming

Last month we had not one, not two, but three reasons to celebrate. Firstly, we’re thrilled to promote Zainab Jassim to the position of Junior Digital Developer. Zainab has been… Read More

A guide to email marketing metrics

As an email marketing agency, who has worked alongside Manchester City Football Club, Swinton Insurance, Dulux and Eurostar, and delivered 1000s of results reports, we thought we were very well placed to deliver this guide. Read More

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Writing meta descriptions that work

Meta descriptions are often the first thing searchers see when they visit your website. They're also an opportunity for you to get a good idea of what content a visitor will find on your site and whether they'll be interested in it. Read More

The best email marketing agency in England

Yes, I’m undoubtedly biased, but I believe Red C is the best email marketing agency in England. As an agency, we strive to deliver the best email programme possible for the budget that our clients have available. No email programme is optimised, but we’ll get as close to optimisation as we possibly can. Read More

Does email marketing work?

Email marketing is a powerful way to reach your audience and customers, if you do it right. Here’s an overview of what it is and how it works, plus the main reasons why email marketing is one of the best ways to generate revenue for your business. Read More

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The ultimate guide to re-engagement emails

Re-engagement emails are a simple, yet powerful way to revive a waning email list. However, simply sending out a few emails won't solve all your problems. Constructing the perfect re-engagement email is an art and science that requires careful consideration of your audience and their needs. Read More