Using gamification to boost customer engagement

March 2022•Steve White 4 mins

Gamified marketing campaigns For a couple of years now, Red C have been creating highly engaging game-based marketing campaigns for clients such as Getting Personal, Thane UK, Police Mutual, Aldermore and AkzoNobel. They’ve been hugely…

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Recommended Reads Advent Calendar: Day Nineteen

December 2019•Andrew Fox-Partridge 2 mins

Only six sleeps to Christmas! And only six more doors to open on our Advent Calendar! Today, find out why Head of Digital, Andrew Fox-Partridge is recommending Hello World, by… Read More

Recommended Reads Advent Calendar: Day Eighteen

December 2019•Adrian Rowe 2 mins

On Day Eighteen of our Christmas Advent Calendar series, Chairman Adrian Rowe recommends Lost and Founder by Rand Fishkin. You could win your own copy of this extraordinary book just… Read More

Recommended Reads Advent Calendar: Day Seventeen

December 2019•Stuart Clark 2 mins

For Day Seventeen, discover why Head of Copy Stuart Clark is recommending we should all read The Choice Factory, by Richard Shotton. You could win a copy of this excellent… Read More

Recommended Reads Advent Calendar: Day Sixteen

December 2019•Adrian Rowe 2 mins

On Day Sixteen of our Christmas Advent Calendar series, Chairman Adrian Rowe recommends People Don’t Buy What You Sell by Martin Butler. You could win your own copy of this… Read More

Recommended Reads Advent Calendar: Day Fifteen

December 2019•Adrian Rowe 2 mins

On Day Fifteen of our Christmas Advent Calendar series, Chairman Adrian Rowe recommends Eyetracking Web Usability by Nielsen and Pernice. You could win your own copy of this excellent book… Read More

Recommended Reads Advent Calendar: Day Fourteen

December 2019•Adrian Rowe 2 mins

For Day Fourteen, find out why we’re recommending Scientific Advertising by Claude C Hopkins, first published in 1923. You could win a copy just by sharing this post. Scientific… Read More

Recommended Reads Advent Calendar: Day Thirteen

December 2019•Adrian Rowe 2 mins

For Day Thirteen of our Recommended Reads, Adrian Rowe is recommending Ultimate Guide to E-commerce Growth by Ian and Mark Hammersley. You could win a copy of this excellent book… Read More

Recommended Reads Advent Calendar: Day Twelve

December 2019•Adrian Rowe 2 mins

Continuing our Christmas advent calendar series, discover Why We Buy, by Paco Underhill, as recommended by Chairman Adrian Rowe. You could win your own copy just by sharing this post. Read More

Recommended Reads Advent Calendar: Day Eleven

December 2019•Stuart Clark 2 mins

Continuing our Christmas advent calendar series, another business book that we recommend. You could win your own copy just by sharing this post. Alchemy: The Surprising Power of… Read More

Recommended Reads Advent Calendar: Day Ten

December 2019•Adrian Rowe 2 mins

On Day Ten of our Christmas Advent Calendar series, Chairman Adrian Rowe recommends Perfect Pitch by Jon Steel. You could win your own copy of this brilliant book just by… Read More

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