Is direct mail dead?

September 2023•Steve White 2 mins

Introduction Direct mail marketing is alive and well. It’s true that email, social media, and other digital advertising have become popular over the years. However, these methods don’t always show results as quickly or effectively…

Direct Mail Stimulates New Bookings from Enquirers and Lapsed Customers

March 2023 < 1 mins

The turn of the year is always vital for travel companies, and Forest Holidays asked Red C to produce an attractive direct mailpack to drive bookings by reactivating lapsed customers…