Using gamification to boost customer engagement

Gamified marketing campaigns For a couple of years now, Red C have been creating highly engaging game-based marketing campaigns for clients such as Getting Personal, Thane UK, Police Mutual, Aldermore and AkzoNobel. They’ve been hugely…

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Changing behaviour of low spenders

JD Williams asked us to create an effective piece of direct mail that would encourage the lowest spending segments to order, and ultimately, spend more with them.

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Loving Loyalty

In 2015, Red C helped JD Williams launch a VIP loyalty programme for their top 100k customers.

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