Why Direct Mail Is Making a Comeback in B2B and B2C Marketing

In a world increasingly dominated by digital advertising, direct mail—often considered old-school—has quietly made a strong comeback. Over the last few years, savvy marketers in both B2B and B2C sectors have begun to rediscover the…

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Embracing Black Friday

We worked with AkzoNobel to produce a Black Friday email for their Dulux Trade customers by offering 50% off Dulux Academy courses. The results were brilliant!  

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Pitching Paris

Find out how we managed to convince marketing agencies to recommend ResposnseTap, the country's leading supplier of call tracking, to their clients. The response rate was quite simply phenomenal!

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Picture perfect emails

The UK’s leading photographic specialist approached Red C to develop an eCRM programme that would deliver significant ROI.

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Email evolution

After a lengthy pitch process we were appointed Eurostar’s strategic and creative email partner tasked with revolutionising their underperforming eCRM programme.  

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Outreach opportunities

We worked with Bupa to develop a newsletter for their care homes which let people know about the events and activities they were running to celebrate residents and staff.

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