How localised, connected mail plays a key role in EE’s flagship brand campaign

May 2025•Stuart Clark 2 mins

Broadband provider EE has been running a massive brand campaign for almost 18 months now, with new TV adverts showing how the brand delivers its best-in-class connectivity to real UK families from all walks of…

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Red C complete management buyout

July 2024• Steve White 2 mins

Direct and digital marketing agency Red C, which celebrated 30 years in business last month, successfully completed a management buyout which sees Chairman Adrian Rowe stepping down, and current Managing… Read More

A review of this Boden Director’s letter

April 2024• Stuart Clark 4 mins

A Director’s Letter works by breaking the routine. A personal letter from an authority figure – such as a director or head of department – comes as a pleasant surprise to the customer and, in our experience, will always generate a response. Read More

Is direct mail dead?

September 2023• Steve White 2 mins

Direct mail marketing is alive and well. It's true that email, social media, and other digital advertising have become popular over the years. Read More

The good news keeps on coming

June 2023• Steve White 2 mins

Last month we had not one, not two, but three reasons to celebrate. Firstly, we’re thrilled to promote Zainab Jassim to the position of Junior Digital Developer. Zainab has been… Read More

A guide to email marketing metrics

March 2023• Steve White 4 mins

As an email marketing agency, who has worked alongside Manchester City Football Club, Swinton Insurance, Dulux and Eurostar, and delivered 1000s of results reports, we thought we were very well placed to deliver this guide. Read More