In a world increasingly dominated by digital advertising, direct mail—often considered old-school—has quietly made a strong comeback. Over the last few years, savvy marketers in both B2B and B2C sectors have begun to rediscover the…
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Steve White, former Strategy Director at Manchester-based Red C, is appointed MD as the agency strengthens the senior management team to deliver an ambitious three-year growth plan. Red C is… Read More
This week, we’ve welcomed 101 new resident bees to Manchester for the Bee in the City art trail. These individually designed sculptures arrived on the 22nd of July, and… Read More
At Red C, we have recently had our two new placement students from Manchester Metropolitan University, and digital apprentice join our teams. We thought it would be great to have… Read More
If you’ve read our previous articles you’ll have learnt that our Head of Copy, Stuart Clark, believes that a copywriter has 3 jobs when writing for email. Capture attention Sustain… Read More
Our Head of Copy, Stuart Clark, believes that a copywriter has 3 jobs when writing for email. Capture attention Sustain interest Encourage action In last month’s article, we focused on… Read More
You may remember at the 2010 World Cup, Dutch Brewer Bavaria, made headlines when more than 30 women showed up at the Netherlands v Denmark match wearing bright orange mini… Read More
Over the last few years, we’ve hosted more than a dozen Email Marketing Masterclasses. One session that always gets great feedback from delegates is ‘Copywriting for Email’, delivered by our… Read More
Red C has been appointed by call intelligence platform, ResponseTap, to handle its online and offline marketing in both the UK and US following a successful trial period. With offices… Read More
Yesterday we teamed up with the Royal Mail to host our 5th Direct Mail Masterclass. So far the majority have taken place on our home turf, but based on last… Read More
For many businesses, the GDPR juggernaut means changing working practices, including how they communicate with customers and collect personal data. So it’s understandable that not all companies will be up… Read More
It’s a question many people ask when they reach a milestone birthday or a turning point in their lives. For me, it was after a group of young students visited… Read More
While there are going to be challenges to implementing the new legislation, if you look beyond the compliance requirements, stricter regulations could be good for your business. In this blog,… Read More
