Tips for Making Direct Mail Work | Direct Mail

25 need-to-knows for making direct mail work

July 2019• Stuart Clark 3 mins

Part 1 At the time of writing Red C is on job number 25017. This means we’ve produced over twenty-five thousand pieces of direct marketing in the agency’s 25 year… Read More

Trio of insurance wins for Red C

July 2019• Ella Lindsay < 1 mins

Red C has been appointed by insurance intermediary, PIB Group, to work across three of its brands. The Salford Quays-based agency will focus primarily on SEM and digital channels,… Read More

Red C recruits four

July 2019• Ella Lindsay < 1 mins

Manchester’s Red C has appointed four staff to supplement their account handling offering. Lauren Reid joins as Senior Account Executive from Seasame Bankhall Group. “As a vibrant, fast growing… Read More

Red C Chairman Adrian Rowe interviewed on the Secret Life of Search

May 2019• Ella Lindsay < 1 mins

In the latest episode in the eCommerce Masterplan podcast series, ecommerce guru Chloë Thomas talks to Red C’s Adrian Rowe about the ground-breaking white paper, The Secret Life of Search. Read More

Red C and Chief Productions launch the New Spring DRTV campaign for Fashion World

April 2019• Ella Lindsay < 1 mins

Red C and Chief have created a new 30” Spring DRTV campaign for Fashion World (N Brown Group plc) which will air from today across ITV, Channel 4 and Sky… Read More

Red C to Deliver Digital Strategy for Thane Direct

March 2019• Ella Lindsay < 1 mins

MediaCityUK’s Red C showcased their skills and knowledge to beat 9 other agencies to become Thane Direct’s digital agency partner. Thane Direct is a major player in the direct response… Read More

25 ways to strengthen your email marketing strategy

March 2019• Ella Lindsay 4 mins

In our series of anniversary blog articles, we’re sharing a list of 25 email marketing tactics and techniques to help strengthen your email campaigns. We delve even further into some… Read More

Red C head to the Canaries to create the new Ambrose Wilson DRTV campaign

March 2019• Ella Lindsay < 1 mins

Red C has teamed up with Chief productions in Media City, Manchester to deliver the new spring/summer DRTV campaign for Ambrose Wilson. Directed by Nate Camponi, the 30” ads bring… Read More

Win a £250 Malmaison gift card and get your hands on winning creative

February 2019• Steve White < 1 mins

2019 marks our 25th anniversary here at Red C. As part of the celebrations, we’re running a number of campaigns throughout the year to say “thank you” to our lovely… Read More

3 things that haven’t changed in 25 years

January 2019• Steve White 4 mins

As part of our 25th anniversary celebrations I was asked to write an article about how the marketing industry has changed since 1994. However, I’m an awkward bugger, so I’m going… Read More

Win a fine-dining experience at WOOD, Manchester with your next brief

January 2019• Steve White < 1 mins

Our finance director says we’re mad, but we’re not… we’re just celebrating. Red C is 25 years old in 2019, so throughout the year, we’re going to be running a… Read More

Looking Back Over 25 Years of Red C

January 2019• Adrian Rowe 5 mins

Much has changed in the quarter of a century since I stood with the three other founding members of the agency looking at the empty fourth floor of 49 Piccadilly… Read More

Why online-only businesses like Hello Fresh use direct mail for acquisition and retention