Looking Back Over 25 Years of Red C

January 2019• Adrian Rowe 5 mins

Much has changed in the quarter of a century since I stood with the three other founding members of the agency looking at the empty fourth floor of 49 Piccadilly… Read More

Red C: New Year Resolutions

January 2019• Ella Lindsay 2 mins

2019 has finally arrived and the celebrations have started for Red C’s 25th birthday! To kick off the New Year positively, here are a few resolutions from the team…… Read More

Meet Steve White: Managing Director

December 2018• Ella Lindsay 2 mins

Red C’s Managing Director, Steve White, is a Spurs fan, but you shouldn’t hold that against him. He’s actually a pretty smart marketer. Here’s what else makes him tick. What… Read More

Red C begin work with Midcounties Co-Operative Travel

November 2018• Betty McMahon < 1 mins

We have recently been appointed by Midcounties Co-operative Travel, to produce their travel magazine Sailaway, after a successful pitch process. Midcounties Co-operative Travel employs more than 400 colleagues and is… Read More

UK Consumers’ Google Search Habits Revealed in New Eye Tracking White Paper

October 2018• Chris Morey < 1 mins

A new research study – The Secret Life of Search – by Manchester marketing agency Red C, has uncovered ten key strategies for success on the Google SERP. Based on… Read More

Red C launches new Autumn/Winter DRTV campaign for Fashion World

October 2018• Betty McMahon < 1 mins

We have created a new 30” Autumn/ Winter DRTV campaign for Fashion World (N Brown Group plc) which will air from today across ITV, Channel 4 and Sky channels. The… Read More

The search marketing masterclass goes on the road

October 2018• Betty McMahon < 1 mins

We’re taking our hugely popular Search Marketing Masterclass to Yorkshire after three successful classes in Salford Quays. The masterclass will be held at the stunning Yorkshire Sculpture Park… Read More

Red C launches new DRTV campaign for Ambrose Wilson

October 2018• Betty McMahon < 1 mins

We are excited to share the first of two new 30” DRTV adverts for Ambrose Wilson’s AW18 collection, created by Red C. ‘Made for Autumn’ was filmed during… Read More

Red C bag two award nominations

September 2018• Betty McMahon < 1 mins

We are thrilled to announce that we have been nominated for two Northern Marketing Awards for our work with leading call intelligence provider, ResponseTap. The campaign entitled ‘Hotel’, which was… Read More

The Rise of Insurtech: How Young Start-ups are Improving the Customer Journey

September 2018• Chris Morey 3 mins

Aviva have just released a series of campaigns that aim to disrupt and innovate the rigid (and somewhat prescribed) rules that currently surround the laborious task of buying insurance. Read More

From student placement to Account Director

September 2018• Betty McMahon 2 mins

Red C has strengthened its strategic offering with the appointment of two new Account Directors, both of whom started their careers as student placements at Red C more than… Read More

Visualise, visualise, visualise!

September 2018• Adrian Rowe 4 mins

Work your imagery on Google to win more clicks There’s a lot of chatter and excitement right now among marketers about the growth of voice search, but I wonder if… Read More

The simple error that instantly condemned this direct mail to the recycling bin