Is direct mail dead?

Introduction Direct mail marketing is alive and well. It’s true that email, social media, and other digital advertising have become popular over the years. However, these methods don’t always show results as quickly or effectively…

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Influencing Dulux followers

In March 2021, Red C helped the team at AzkoNobel to successfully launch the Dulux Simply Refresh range across email marketing and social media channels.

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Reinventing a classic for social

In 2021, Dulux relaunched its Heritage collection. This time, Dulux wanted to create a premium range of colours and paints that would appeal to both homeowners and appliers, while…

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A simply refreshing launch

In 2021, Dulux launched their new range of premium one-coat paint, Simply Refresh. As Dulux’s strategic partner across both email marketing and social media, the team at Red C were…

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