Using gamification to boost customer engagement

Gamified marketing campaigns For a couple of years now, Red C have been creating highly engaging game-based marketing campaigns for clients such as Getting Personal, Thane UK, Police Mutual, Aldermore and AkzoNobel. They’ve been hugely…

Read more

Seasonal refresh for Dulux

The Dulux Social team tasked Red C with creating an email promoting the popular Emerald Glade colour, which was performing strongly. Take a look at what we did >>

Read More

Colour of the Year

The announcement of Colour of the Year is an important moment in the Dulux Retail calendar. Find out how we used email marketing to spread the news.

Read More

Embracing Black Friday

In November 2018, we worked with AkzoNobel to produce a Black Friday email for their Dulux Trade customers by offering 50% off Dulux Academy courses. The results were brilliant!  

Read More