A successful switch to a hybrid working model

We’re saying goodbye to Anchorage Quay and fully embracing our hybrid setup. The agency first moved to Anchorage 1 in September 2008, having previously been based on Minshull Street in the centre of Manchester. Like…

Read more

Influencing Dulux followers

Red C helped the team at AzkoNobel to successfully launch the Dulux Simply Refresh range across email marketing and social media channels.

Read More

Brightening up inboxes for Dulux Ireland

In 2022, Dulux Ireland tasked Red C with increasing the active email database. Our first priority was to run a re-engagement email campaign, with the aim of re-activating lapsed subscribers,…

Read More

Dulux Retail Lead Generation

In 2022 we were tasked with increasing the active email database for Dulux Retail. The objective was to generate new leads by incentivising prospects to sign up.

Read More

Reinventing a classic for social

In 2021, Dulux relaunched its Heritage collection. This time, Dulux wanted to create a premium range of colours and paints that would appeal to both homeowners and appliers, while…

Read More

A simply refreshing launch

In 2021, Dulux launched their new range of premium one-coat paint, Simply Refresh. As Dulux’s strategic partner across both email marketing and social media, the team at Red C were…

Read More

Seasonal refresh for Dulux

The Dulux Social team tasked Red C with creating an email promoting the popular Emerald Glade colour, which was performing strongly. Take a look at what we did >>

Read More

Colour of the Year

The announcement of Colour of the Year is an important moment in the Dulux Retail calendar. Find out how we used email marketing to spread the news.

Read More

Embracing Black Friday

We worked with AkzoNobel to produce a Black Friday email for their Dulux Trade customers by offering 50% off Dulux Academy courses. The results were brilliant!  

Read More