Direct mail testing for Your Co-op Travel

For the Autumn 2023 Edition of Your Co-op Travel magazine, we ran a direct mail test to see if a physical or digital copy of the magazine would drive the biggest uplift in readership.

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Eurostar’s email evolution

After a lengthy pitch process, that lasted almost 6 months, we were appointed Eurostar's strategic and creative email partner tasked with revolutionising their underperforming eCRM programme.

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Reinventing a classic for social

In 2021, Dulux relaunched its Heritage collection. This time, Dulux wanted to create a premium range of colours and paints that would appeal to both homeowners and appliers, while…

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A simply refreshing launch

In 2021, Dulux launched their new range of premium one-coat paint, Simply Refresh. As Dulux’s strategic partner across both email marketing and social media, the team at Red C were…

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